Ah, Ishq. You are the most entertaining bad film ever, or a hot mess that's a tragic wasted opportunity considering the talented, likable cast - depending on who you ask. You're the worst of Anu Malik soundtracks, or the best example of an Anu Malik soundtrack - again, depending on the listener.
I'm in the camp of Ishq lovers, and unapologetically so. But as with any bad movie, to actually value it in that perverse The Room type of cult phenomenon type of way is just not on (I mean that in the sense that I've had people praise The Room to me as a pinnacle of film-making, like there's some kind of wild genius hidden in its badness). This is a bad film, superb in its badness, but not necessarily to be admired for that quality. A bad film is a bad film is a bad film. Some bad films just happen to be entertaining.
All the characters and events in Ishq are hysterical and over-the-top. The comedy of the first half, what with the ape driving the car and Juhi spreading tooth paste all over Aamir's face in a fit of anger, is just so out there you wonder how anybody thought it was a good idea. The songs are a constant joy; the first one, "Humko tumse pyaar hai" fits neatly into the weird category of pervy love songs that have picturisations like out of a horror film. "Ishq hua" is every 90's Bollywood love song cliché neatly squeezed into one package, with the kind of lyrics that didn't seem to take that much thought (ishq hua / kaise hua? / accha hua! / jaise hua! - congratulations, that's four rhymes worth of "hua"). "Neend churayi mera", the song picturized above, is a ripped off disco tune with some pretty cheesy dance moves, and of course, a villain trying to shoot our foursome of heroes.
And of course, there are just no words for "Mr Lova Lova" apart from this one: why?
Then there's the epic second half, where angst reaches heightened proportions, there's attempted suicide and some other really deeply messed up stuff. Again: hot mess of story-telling. And yet weirdly enjoyable.
I should probably do a proper write-up of Ishq, with screencaps and all. But for now, spare a thought for Ishq - if for nothing else, than for the fact that grave mistakes ought not be forgotten..